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by Michael C. Keith

Do things become iconic simply by calling them that?

The dictionary defines iconic as something “acknowledged especially for its distinctive excellence.”

The other day I heard a reporter refer to Kanye West as an “iconic performer.”

Is he? That same reporter called his wife, Kim Kardashian, an “iconic fashionista.”

Is she?

It seems everything is labeled iconic these days––even when they clearly lack “distinctive excellence.”

Despite my chagrin at the flagrant misuse of the term, I was encouraged today when the host of a television talk show referred to a well-known, if not legendary, product as iconic.

In no way would I argue that Hormel’s Spam is not iconic.