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Discover what's new in your Daily Blurb!
by Arthur C. Carey

The venerable newspaper is in trouble. Under sustained assault from cable television, the Internet, all-news radio and lifestyles so cram-packed they leave little time for the daily paper, the industry is struggling to remake itself.
Washington Post Feb. 20, 2005

There's a different look and feel to The Daily Blurb today! Readers will notice changes in the paper intended to reduce printing costs without compromising the quality of news presentation.

First, we've trimmed the width of the paper by three inches and gone to a lighter grade of newsprint. Your Daily Blurb is easier to hold and to fold!

To make reading more convenient, we've consolidated the news previously scattered throughout the paper-world, national, state, and local-into a tightly focused section called It's All Here! Lifestyle, our activity-oriented offering that chronicles the world of people on the go, will also join It's All Here! on Tuesdays and Thursdays rather than appear daily.

As part of our redesign to adjust to a challenging economy, the sports and business sections will be combined on Mondays into another exciting new section, Spo-Biz. On Fridays, these enriched and combined pages will reverse and be called Biz-Spo, alternately sharing front and back covers.

Want more? Our online edition, The Daily, which has additional news, features, and entertainment, now includes blogs! Subscribers will discover a slight additional charge for this expanded coverage. Log on!

To take advantage of the benefits of a global economy, we have outsourced portions of our reporting and editing to a highly qualified editorial service in Bangladesh. Will this affect the quality of the product? Not to worry! In fact, The Daily Blurb will now offer coverage of field hockey, cricket, kho-kho, and kabaddi.

There's More! To launch the new Daily Blurb, we've created a contest, Can You Spot the Errors! Each day, the reader who can detect the most spelling, grammatical, and factual mistakes in the paper will receive a gift certificate for a free classified ad (under three column inches) to run when space is available, which is most of the time.

Can't find your favorite columnists on the pages where they appeared before? They're still here! Just keep looking throughout the paper! To read columns by writers no longer with us as a result of staff streamlining, look for the “Best of…” series, which will run on Tuesdays and Saturdays. You'll find it in the space formerly occupied by the TV listings, which now appear in more compact form Sundays in the classified ads.

As a special bonus on days in which there isn't enough advertising to print the paper with an even number of pages, we will leave the last page blank. Turn the kids loose to draw or play Tic-Tac-Toe! Write shopping lists or line shelves or birdcages!

Make reading The Daily Blurb your daily habit! *

* Interested in buying a high quality, little used printing press at a bargain price? Dial (555) For-Sale.